netherlands beer

Beer & Branding: Brand Bier

Beer & Branding: Brand Bier

LIMBURG, NETHERLANDS

Beer from the Netherlands might get ya thinking about Heineken, Amstel or Grolsch. But there's another brand that would be nice to see on the shelves here in the States, if anything just for aesthetic purposes. Fittingly, that brand of beer is...Brand Bier. A brewery in operation since 1340, this offering from the land of the Dutch has taken a bold stance against design monotony, by pairing down their packaging to 'label-less' bottles. Sure, technically there are labels. But ticked up under the crown on the bottle's neck. The rest of the bottle is void of substrate. Just classic, crisp-lettered embossed glass.