codo indianapolis

UPDATED – Beer & Branding: Big Lug Cans

 UPDATED – Beer & Branding: Big Lug Cans

INDIANAPOLIS, IN

UPDATED: We first highlighted the design work for Indiana’s Big Lug back in 2016 after their flagship brewpub opened, with a distinct and colorful aesthetic. The design firm behind that effort, CODO, is now back, partnering on new concepts–the first of which is a Bavarian-inspired space, complete with canned beers.

Beer & Branding: Big Lug Canteen

Beer & Branding: Big Lug Canteen

INDIANAPOLIS, IN

By this point, we've all seen it–the reclaimed wood, the poorly-scribed chalkboard menus, the many "Brewing Company"s. It almost seems that in order to open a craft brewery, you have to follow a formula. Well, it's about time we start breaking the mold a bit. Enter: Indianapolis' Big Lug Canteen, designed by local studio CODO.

Beer & Branding: North Pier Brewing Co.

Beer & Branding: North Pier Brewing Co.

BENTON HARBOR, MI

In the craft beer industry, there are a few categories of folks who choose to open a brewery. One of which describes the people who love to consume craft beer themselves; who love the culture, the variety, and the experience of trying styles both familiar and experimental. These people absorb all the nuances and foibles of craft beer culture. Michigan's North Pier Brewing Co. and their brand falls under this ethos.